Pfizer
Illustrating scientific breakthroughs
Illustrating scientific breakthroughs
Illustration, Visual Design
Challenge
Post-pandemic, public understanding of scientific processes, particularly related to vaccines and medical innovation (a focus area for Pfizer), presented a communication challenge. Many people had questions about how this science worked.
Solution
Pfizer responded by creating a "Behind the Science" series of articles to explain these topics.
My Contribution
My role was to provide illustrations for articles covering complex areas like genetics, vaccines, and obesity. Through visual design, I aimed to break down complicated scientific information, ensuring it was easily grasped and accessible to the wider public.